Marketing Technology Associate

Hey student or recent graduate! Are you motivated to create measurable impact on business by using modern marketing technologies? Would you like to start your consulting career in an energetic and caring community with low hierarchy? At Columbia Road, we are now looking for Marketing Technology Associates who are in the final stages of their studies or have recently graduated. You have already gained some work experience in the field and have a growth mindset. With us, you’ll get to grow professionally amongst over 130 exceptionally talented people while helping our customers grow their businesses. Let’s find your Road!

Who we are

In 2016 Columbia Road was founded to challenge the old ways of doing digital business and running online sales – we exist to help our clients sell better in the digital era. This means we don’t do IT projects like most other companies, instead we work to improve our clients’ business results in a measurable way. Development, design, strategy and marketing just happen to be the tools with which we create our impact.

A key part of our mission is to be an excellent place to work. We are a community-led organisation, which means that we trust our employees to make the best decisions about their work themselves. This company model is based on transparency and low hierarchy. All employees have the opportunity to be involved in company-wide decision-making, and the chance to become an owner of Columbia Road by investing in company stocks. Diversity, equity, and inclusion are at the heart of how we define ourselves and everyone at Columbia Road is committed to these values. 

The job

At Columbia Road, we build seamless and commercially effective customer journeys that create impact. In this role, you will get to work at the core of our clients’ businesses; advising, designing and implementing the tech needed to drive the business forward. Your projects range from marketing automation activities to setting up analytics and tagging frameworks or optimising clients’ digital campaigns.

You have an innovative mindset toward delivering business value and have already gained hands-on experience in some of the following: marketing automation, CRM technologies, customer data management and activation (e.g. CDP technologies), customer data analytics. We also value experience in technical SEO, performance marketing, front-end development and web analytics. We don’t expect you to know it all, but value a curious attitude towards tackling challenging tasks and diving into previously unfamiliar tools.

You’ll get to work together with other Columbia Road consultants in multi-disciplinary teams, building and growing new digital businesses for our customers in various business domains. This means you may collaborate daily with developers, designers, strategy consultants, as well as our clients' stakeholders and specialists. You will always have a world-class team of digital sales experts available to support and mentor you on your learning journey. 

Requirements aka. here's how you know you're a good fit

• You are a student in the final stage of your studies or a recent graduate
• You have gained some work experience related to marketing automation, CRM technologies, customer data management and activation (e.g. CDP technologies) or customer data analytics 
• You are self-driven, proactive and want to continuously learn new things. You have an interest in marketing technologies and also understand the technical side of tools.
• You would love to work with challenging client cases supported by a diverse community of digital sales professionals, and your motivation comes from creating measurable business results rather than just technically or visually excellent work. 
• You are comfortable communicating matters related to your own work and enjoy collaboration in an agile environment. You can bring clarity to uncertain and chaotic situations.
• You are looking for a workplace where you get to grow professionally and where you get a lot of responsibility.
• You have an analytical mindset, ability to see outside the box and enjoy solving problems
• You want to create measurable business results
• You have professional proficiency in Finnish and English

To succeed in this role, you'll need hands-on experience in at least one of these:

• Marketing Automation platforms (e.g. Salesforce Marketing Cloud, HubSpot, Salesforce Account Engagement (Pardot), Marketo, Microsoft Customer Insights)
• CRM tools (e.g. Salesforce, Microsoft Dynamics, HubSpot)
• Customer Data Platforms (e.g. Salesforce Data Cloud, Microsoft Dynamics 365 CDP, Bloomreach, Klavioy, Custobar)
• Web analytics and communicating data insights (e.g. Google Analytics, Looker Studio, BI tools)
• Experience in utilizing customer data from various sources (CRM, CDP, DMP)

Hands-on experience in the following is considered a bonus, but not required:

• Tag management (e.g. Google Tag Manager)
• CRO
• A/B testing
• Service, graphic, and/or UX/UI design
• Front-end development, e.g. HTML, CSS and/or JavaScript
• AI prompt engineering
• Copywriting
• Technical SEO with an understanding of the content side as well
• Performance marketing (e.g. Google Ads, paid social, display advertising)
• Data analyst or data engineer skills, such as SQL and Python, statistics, mathematics or econometrics or machine learning

Tip: Make sure you showcase your experience and knowledge as clearly as possible in your application, resume and attachments. We value examples and results from previous projects, and we'd love to know what concrete marketing tools you used to get those results.

Please note: We value close and constant collaboration in our teamwork – whether it’s with customers, fellow Roadies and/or consultants from other companies – as it enables us to learn from each other and work more efficiently towards a shared goal. Often this is achieved best by working from the same location. Hence, we can only consider candidates who live (or plan to move) within commuting distance of Helsinki or Tampere.

Benefits

• A community-led organisation with a high level of autonomy
• Option to buy stocks of the company through the common employee share program
• A yearly bonus based on company performance (equal to all full-time Roadies)
• Recurring training and learning sessions to support your professional growth
• Regular mentoring with a Roadie of your own choosing - or several!
• A diverse, equitable, and inclusive workplace
• Offices in downtown Helsinki (with gym and pool) and Tampere
• Pick the laptop and digital tools of your choosing
• Extensive health care services, including dental and mental health
• Insurance for travel and free-time
• Lunch benefit
• Mobile phone subscription
• Weekly breakfasts and healthy daily refreshments
• Flexible vouchers for sports, culture, commuting, and massage
• Recurring Roadie-ideated events and activities
• Childcare services when your child falls ill
• Compensation for working on open source or social programs in your free time
• Take a look at our Culture Code & Careers page to get to know us better.

Recruitment process

The deadline for applications is November 24th, 2024 (Sunday). After sending your application, you can expect to hear back from us by November 29th at latest, and you will be notified of the status of your application at each stage. The interview process consists of a short video phase during the last week of November and one interview round in early December. We look forward to hearing from you soon!

Timing

The Associate Program is a full-time extended summer job. Optimally you would start full-time or part-time already in spring, as most summer roadies have done in previous years. The start date and possible holidays during the summer will be discussed and set together with the selected candidates. After the summer, if expectations have been met from both sides, there's a possibility to continue part-time while you finish your studies (or full-time if you're graduating).